Nothing is more personal than your relationship with your mom. She’s been there through thick and thin, which is why Mother’s Day is the perfect time to return the favor with a very personal gift. We’ve got you covered with our series of Exclusively Yours events, which culminates this Saturday with Love Mom: A Mother’s Day Celebration at our Madison Avenue and Downtown Flagship locations. We’ll be offering flowers and cards, and for those who think outside the gift box, there will also be the chance to customize any denim piece and make it extra personal just for Mom. Read on for additional details, and we’ll look forward to seeing you Saturday!

Saturday, May 13th

660 Madison Avenue at 61st Street
Activations throughout the store

101 7th Avenue at 17th Street
The POPUP Florist Installation on the main floor

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The POPUP Florist will be on hand with installations on the main floor of both Madison and Downtown, offering a complimentary bouquet with any purchase of $250 or more.

At Madison Avenue, some of our favorite beauty brands will be offering ways to pamper mom this year—or yourself! A rep from iconic beauty brand Bobbi Brown will be giving makeup applications, and skincare consultations with the experts at La Mer will be available. Hourglass will be celebrating the launch of their Immaculate Liquid Powder, a true miracle worker for those with oily skin. Purchase any three lilah b products and receive a free makeup bag, or sample the new eye treatments from Mila Moursi and Cle de Peau Synactif. And to move the party below the neck, JINsoon will be on hand—pun intended—performing manicures.

Not to be outdone, Downtown will be offering its own beauty experiences. In addition to the free makeup bag with the purchase of three lilah b products, the celebration of Hourglass’s Immaculate Liquid Powder, and the Cle de Peau Synactif eye treatments, Byredo will be offering complimentary gift wrapping and a personalized calligraphed card, but if you tell your mom you did it yourself, your secret’s safe with us!

mother's day
Options for denim customization are limited only by the bounds of your imagination! The stitchers of Brooklyn’s Old English Rose will be offering complimentary slogan and monogram embroidery, appliquéd patch application, and even emoji embroidery.
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Old-fashioned chain stitching can add a personal and unique touch that Mom is sure to love.

The denim customization will be featuring some of our favorite brands, including FiorucciSandrine Rose3X1, J BrandAlpha Industries, Resurrect By NightAcne StudiosFrame, Nudie JeansDerek Lam 10 Crosby, GRLFRND, and more.

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Satisfy that sweet tooth with complimentary organic cotton candy from Le Puf.

While we can’t wait to see you Saturday, in the meantime get a jump on your Mother’s Day shopping with our roundup of the season’s top gifts.