“Because of these photos, I have a lot of new friends in L.A.” -Bruce Weber

For our Fall 2014 campaign, photographer Bruce Weber embarked on a project that turned out to be a true labor of love—capturing 76 Angelenos in their personal spaces all across the city. Aptly titled “L.A. Stories,” the campaign celebrates the diversity of Los Angeles by featuring an array of the city’s residents—from artists to models to grandparents and young students. “I’ve been going to L.A. for so many years now, and I realized by working on these photographs for Barneys that there were so many neighborhoods I never knew existed,” reflects Weber on the remarkable medley of people and places he encountered.

In a similar fashion to the Barneys New York Spring 2014 campaign, Brother, Sisters, Sons & Daughters, Weber photographed many of the participants surrounded by their families and friends. The sense of community within these unique groups of people represents their incredible cultures, histories, and shared futures.

Included in the cast of beautiful dreamers: Cuba Scott, artist and granddaughter of Sir Ridley Scott; Gabby Maiden, a professional snowboarder and skateboarder; James Liddell, a pizza delivery man and aspiring filmmaker; Mary Woronov, a painter, writer, actress, and former member of Andy Warhol’s factory; Patricia Knop, a screenwriter and sculptor; and many more. “L.A. is really about the people, not just about movie stars,” says Weber.

HR_C18822-121-3_r1Photographed by Bruce Weber.

The “L.A. Stories” campaign will be celebrated with an event at the new Beverly Hills flagship in October to benefit Heart of Los Angeles, a longstanding charitable partner which provides underserved youth with exceptional programs, empowering them to develop their potential, pursue their education, and strengthen their communities.

Aligned with the 20th anniversary of our Beverly Hills flagship store, Barneys commissioned filmmaker Melodie McDaniel to create a short film about HOLA’s work. Below, enjoy a three-minute trailer of McDaniel’s powerful portrait of the children who have been touched by this extraordinary organization. 

Directed by Melodie McDaniel.