Amanda Brooks has joined Barneys New York as Fashion Director.
In her new role as trendspotter for womenswear, Ms. Brooks will work closely with both established and emerging designers, members of the press, visual teams, and merchandising teams.
“I have been a fan of Barneys since I was 12 years old, when my mother took me to the opening of the women’s store on 17th Street in 1986,” said Ms. Brooks. “To be the women’s fashion director of a store with such a unique and inspiring vision is my dream job. I am thrilled to be joining the wonderfully talented team, and I look forward to being a part of Barneys’ next chapter.”
A New York-based fashion writer and owner of the fashion consulting firm Amanda Brooks Inc, Ms. Brooks has earned industry credibility through her work experience at top design houses and her celebrated sense of personal style. She began her career working for Patrick Demarchelier and Frederic Fekkai, and went on to become Creative Director of Hogan — and then Creative Director of Tuleh. She currently consults for Diane Von Furstenberg, Tod’s, Thakoon, Roger Vivier, American Express, and Revlon.
Ms. Brooks is a contributing editor and writer for Men’s Vogue, and has also written style-related articles for Vogue and The New York Times. She has authored a book about finding one’s own personal style entitled I Love Your Style (Harper Collins, 2009). She has appeared as a fashion expert on programs such as The Today Show, The CBS Early Show, Inside Edition, and NPR Radio. Last but not least, Amanda has appeared on Vogue‘s Annual Best Dressed list five times since 1999.
Ms. Brooks will report directly to Daniella Vitale, Chief Merchant and Executive Vice President.
“I have long admired Amanda and her effortless blend of luxury and individual style. Her unique perspective on fashion mirrors what Barneys represents and we feel very fortunate to have her join the team,” says Ms. Vitale.
Throughout her career, Ms. Brooks has been a consistent style influencer through her unique interpretation of the fashion landscape. She has made her reputation combining her trained eye, savvy marketing instincts, and a personal style that inspires.
In the future, Ms. Brooks will regularly speak to readers and costumers via The Soap Box feature.
Follow Amanda on Twitter: @BarneysNY