Tuesday, March 8, 2016 marked International Women’s Day on our calendars—the global day to celebrate the social, economic, cultural, and political achievements of women. While we honor the progress we’ve made, we must also push for continued change. That’s why Barneys New York is thrilled to partner with The Girls’ Lounge to raise awareness of the fact that true gender equality can only be achieved when men and women join forces. Standing together, we must collectively support the advancement of women’s leadership and realize the endless potential women have.
In honor of International Women’s Day, Barneys New York EVP of marketing and communications Charlotte Blechman and senior director of public relations Ashley Calandra traveled to Washington, D.C., to attend an event hosted by First Lady Michelle Obama. The event celebrated the first anniversary of her global initiative, Let Girls Learn, and she took the opportunity to highlight goals for the future and the importance of girls’ education.
A bus parked in front of the The White House in partnership with Let Girls Learn, The Girls’ Lounge, and Girl Up rode to Union Market with students and sponsors who have been raising awareness about the cause. At Union Market, The First Lady spoke about how 62 million girls worldwide aren’t afforded the same education opportunities as their male counterparts, emphasizing that this issue is not just personal to women, but to men as well. Currently, #62MillionGirls is the number-one hashtag in the U.S. and number three globally, which is starting the conversation about the power of education. Barneys New York has previously worked with Let Girls Learn and The Girls’ Lounge to mark International Day of the Girl with our #GirlPossible campaign, and we’re honored to continue to support female equality and education worldwide.
We invite you to raise awareness about the importance of International Women’s Day by spreading the the word about this cause with our #WeForWe social campaign. Scroll on for a closer look at some of our fashionable friends who have already participated and get involved yourself with these 3 steps:
- Snap a photo of yourself with the hashtag #WeForWe
- Share the photo on social media tagging @BarneysNY, @thegirlslounge, and using the hashtag #WeForWe
- Tag your friends and nominate them to do the same and join the movement!
As gender equality is not a female issue but a social and economic issue that affects both men and women worldwide, to create change we must do it together, all of us. We For We.
LEARN ABOUT INTERNATIONAL WOMEN’S DAY
LEARN ABOUT LET GIRLS LEARN
LEARN MORE ABOUT THE GIRLS’ LOUNGE
LEARN MORE ABOUT GIRL UP
First Lady Michelle Obama greeting young women outside of The White House.
First Lady Michelle Obama poses with the bus honoring International Women’s Day.
“Today, and everyday, we stand for gender equality. Gender equality is not solely about women—it is about all standing together to promote social and economic equality. On #InternationalWomensDay we celebrate and support the achievements of women worldwide, and encourage you to do the same.Join the #WEFORWE movement with me, @barneysny and @thegirlslounge.” / Photo courtesy of @prabalgurung
“In order to create change, we all have to work together! #WeForWe #InternationalWomensDay #IWD2016” / Photo courtesy of @katiecouric
“So proud that @barneysny and @thegirlslougne are doing the movement #WEforWE. Shoutout to all of the strong amazing women I know! Join me in the celebration of all the social, economic, and political achievements of women around the world #iwd”/ Photo courtesy of @marhunt
COO Daniella Vitale and EVP Jennifer Sunwoo celebrate International Women’s Day 2016 during Paris Fashion Week.
Barneys New York Digital Art Director Erica Choi celebrating International Women’s Day / Photo courtesy of @eggcanvas
“International Women’s Day is about celebrating the social, economic, cultural & political achievements of women, & it also marks a call to action for accelerating gender parity. In order to activate change, we must stand together! Gender equality is not only a female issue, but a social and economic issue that involves everyone. #WEforWE @thegirlslounge @barneysny”/ Photo courtesy of @hilaryhrhoda
“A strong woman looks a challenge dead in the eye and gives it a wink.” – Gina Carey • Proud to unite with @barneysny & @thegirlslounge on the #WEFORWE movement for #internationalwomensday” / Photo courtesy of @damselindior
Candice Huffine celebrates International Women’s Day 2016 with us. / Photo courtesy of @candicehuffine
“Tag the strongest women you know! You went through it. You handled it. You survived it. Here’s to us. We are more than a label. We made it out alive, stronger and more graceful than ever! •Proud to unite with @barneysny & @thegirlslounge on this #WEFORWE movement for #internationalwomensday !” / Photo courtesy of @thegreylayers
“Celebrate women all day every day! @barneysny @thegirlslounge #weforwe #internationalwomensday xo #jennifermeyer #xojm” / Photo courtesy of @jenmeyerjewelry
“#WEforWE is the idea that #genderequality is not only a female issue, but a social & economic issue that involves everyone.” / Photo courtesy of @adriennecanterna